This is a project very close to my heart, my website! I believe web development to be an art-form, which would make this a kind of self-portrait. Here, I'll delineate the process with which I have designed this site, and continue to develop by.

Case Study: RomanWaters.com

Client Overview

Client: Roman Waters (me)
Industry: Web Design and Development
Project Brief: Create from the ground up a new website, to showcase my professional skills and personal brand. It should have subtle complexity, striking elements and be fast!

Approach

Discovery Phase

• Technological Study: Researched and compared different coding technologies and design techniques that could be simple and fast for user and developer alike, whilst still allowing for detailed style.
• Competitive Analysis: Examined web development contemporaries websites, appreciating what made them beautiful and useful to their potential clients.
• SEO Planning and Analytics: Extensive investigation into the most useful keywords for a web development business, here in Brighton and Hove.

Design Phase

• Concept Design: Combining the fasciniating contours of topographic maps, with the undulating patterns found in a lava lamp, or a marble worktop.
• Wireframing: Created wireframes to visualise the hierarchy of my content.
• Colour Theory: Incorporated colour theory into my design, to invoke a calm and fresh feel.

Development Phase

• Responsive Design: Carefully enacted designs in a way they could be viewed anywhere.
• Web Animations: Incorporated some web animations that make each visit unique.
• Continual Improvement: Consulted with other web professionals and performing rigours tests to keep constant performance progress.

Outcome

The new portfolio website for Roman Waters blends professional aesthetics with a user-friendly experience. The strategic use of a sleek, minimalistic design reinforces personal branding and also appeals to discerning clients looking for high-quality web development services.